The European Network for theAdvancement of Business and Landscape Education (ENABLE) has created its second MOOC: BusinessModel Innovation for Sustainable Landscape Restoration. In the MOOC, participants are encouraged to go through the businessmodel innovation process in groups of their choice. The ENABLE project is a partnership of organisations in the private, public and non-profit sector, and isco-led by Rotterdam School of Management, Erasmus University (RSM) andCommonland Foundation. Subscribing to this free online course starts on Wednesday 5 December, World Soil Day. The MOOC will launch on14 February 2019.
Worsening land degradation caused by human activitiesis undermining the well-being of two-fifths of humanity, driving species extinctions and intensifying climate change (source: IPBES). But there’s a huge potential for restoring landscapes: around two billion hectares of land, about two times the size of China, can be restored. This free online course aims to equip learners from environmental, business or other backgrounds with practical business tools and insights to restore landscapes.
Four returns
Over the past months, researchers, professors, practitioners and project members of ENABLE’s strategic partnership have developed a course on business model innovation for sustainable landscape restoration. The MOOC moves the participants from ideas towards the successful implementation of a new businessmodel for sustainable landscape restoration with four returns: return ofnatural and social capital, return of inspiration and return of financial capital. Each step of the process isillustrated with three real-life cases of landscape restoration in Spain, Iceland and Portugal. Other landscapes and examples from all over the world are introduced as well.
Business Model Innovation
This new MOOC builds upon ENABLE’s firstMOOC, setting focus on the potential for a positive role of business model innovation for landscape restoration, highlighting the following elements: vision formulation, systems analysis, stakeholder analysis, opportunity analysis, business model design, solution validation, assessment and monitoring, and reflection and iteration.
The Commonland Science & Education team has co-designed this new MOOC and contributed to the coordination, script writing and recordings. RSM faculty members who contributed are Dr Steve Kennedy, Prof Rob van Tulder, Prof Dirk van Dierendonck, and Prof Dirk Schoenmaker. Further parties who contributed to the MOOC are WWF’s Landscape Finance Lab,the Natural Capital Coalition (NCC), Ecosystem Services Partnership (ESP), IDH, Grounded and 4 returns Partners.
Registration for the new online course opens on World Soil Day, on 5 December 2018, allowing learners to signup and form groups. On 14 February 2019, learners can start working on solutions for landscape degradation – one of the biggest challenges of our time. For more information, see the ENABLE website, and its Twitter, Facebook and LinkedIn pages.
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For further info:
Simon Moolenaar
Head Science & Education
M: +31 6 39 89 09 58
E: [email protected]